Consumer Psychology

Which province is climbing OUT of its shell fastest?

KZN leads on -37 — provincial search interest for Gauteng's stay-home searches fell the most (-66%) — back out of the house fastest..

A behavioural proxy for **loneliness**: Stay-at-home searches (home, streaming, solo, takeaways). A bigger drop = getting back out there. Jun 2022 – May 2026.

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